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DAILYWORD: WORLD

Monday, 01 April 2019 by
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April 1st, 2019 – The English language and the WORLD culture   English can certainly be called the dominant language in the world. There are some reasons why this definition fits the English language so well. The main point must be seen in the fact that English has acquired an enormous power precisely for the

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DAILYWORD: ENDING

Wednesday, 20 February 2019 by
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February 20th, 2019 – The absurd translation of the ENDING of Casablanca in China.   Some translations are conveyed by the culture of the country that translates. As it happened with the movies Gone with the Wind in Japan and Casablanca in China. We know how complex it is to translate a film and we

DAILYWORD: SPANISH

Wednesday, 30 January 2019 by
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January 30th, 2019 – 10 Spanish phrases to remember   Spanish is the third most spoken language in the world. Widespread on every continent, it brings with it a variety of cultures, which is also expressed in their language, with a large number of different terms for each speaking state, aimed at identifying the same

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DAILYWORD: UNDERSTAND

Wednesday, 28 November 2018 by
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November 28th, 2018 – Do you really want to UNDERSTAND Italian culture? The bad words, gestures, and imprecations. Today the so-called “belly of the country” (translation from “pancia del Paesi”) triumphs. But to really understand it, we need to look at the immense heritage of linguistic (and semiotic) vulgarity that has belonged to us for centuries.

DAILYWORD: TRADITIONAL

Wednesday, 14 November 2018 by
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November 14th, 2018 – Emoji, gif, and sticker: the new Internet language that supplants traditional communication.   In the beginning, emoticons were used to make texts created by e-mail and text messages less “cold”. Combining, according to criteria, dashes, and parenthesis, the Internet user Kevin MacKenzie realized the use that would be made some decades

DAILYWORD: CULTURE

Monday, 12 November 2018 by
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November 12th, 2o18 – A Web App to disseminate Italian culinary CULTURE.   A brilliant intuition that of DISHCOVERY: a tool to break down linguistic and cultural barriers through a menu that you can tell. Not a simple translation but a handbook that explains all those dishes and combinations that make the meal a real experience.

DAILYWORD: EUROPE

Wednesday, 26 September 2018 by
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September 26th, 2018 – EUROPE must protect its rich tapestry of languages.   Every two weeks a language dies. Unesco estimates that around half of the world’s languages will become extinct by the year 2100. When a language dies, a culture dies with it, because language is much more than a communication tool. Every language

Selection of national flags from 206 countries competing in London 2012 Olympics displayed above Regent Street shopping area

Learning the local language might seem an obvious goal for anyone moving abroad. But in an increasingly globalised world, whether this is an effective use of time is increasingly up for debate. Growing numbers of multinationals and start-ups are adopting English as their official company language, even if they’re not based in an English-speaking nation. And

DAILYWORD: MUSEUM

Thursday, 07 June 2018 by
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June 7th, 2018 – Can you imagine how could it be a language MUSEUM?   Here we share the fascinating project of the architectural firm Lissoni Associati, designed to transform a square into a museum to be experienced at any time of the day or night.   Read the complete article from WIRED.IT

DAILYWORD: STUDY

Thursday, 03 May 2018 by
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May 3rd, 2018 – From Umami on, the STUDY of Japanese through food culture Anyone who has had the chance to visit Japan will have noticed how the gastronomic culture of the Land of the Rising Sun has a range that goes far beyond the simple knowledge of food. On the other hand, this is

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